Legacy to legal: Is there a legal equivalent to legacy strains consumers have known and loved?

4y
6m read
Summary

Blue Dream became everyone’s best friend, starting with Colorado dispensary shoppers, and it didn’t stop there. That product is now marketed as Sweet Tartan while the rest of Highland’s offerings—White Russian, Sensistar and All Kush—maintain their legacy names. For example, Tantalus Labs and Aurora Cannabis Inc. both produce Blue Dream for the recreational market. Living legacy: Is it time to get with it and get rid of the term “black market”? Others, like Tantalus Labs, RedeCan Pharm, Aurora, Acreage Pharms Ltd. and Solace Health’s Haven St. brand, offer a mix of legacy and proprietary cultivars.

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