Alyssa Milano, Will.i.am invest in leading European cannabis startup

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Summary

Popular German CBD brand VAAY has launched into the U.K. market after getting a boost from U.S. and European celebrity investors, including Will.i.am and Alyssa Milano. According to a statement, it’s the highest level of investment raised by a European cannabis startup. VAAY is owned by Berlin-based Sanity Group, which develops cosmetic and pharmaceutical cannabinoid products.  Subscribe to the Cannabis Post newsletter for weekly insights into the industry, what insiders will be talking about and content from across the Postmedia Network. Want to keep up to date on what’s happening in the world of cannabis?

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Popular German CBD brand VAAY has launched into the U.K. market after getting a boost from U.S. and European celebrity investors, including Will.i.am and Alyssa Milano.

German soccer star Mario Goetze and model Stefanie Giesinger have also invested in the company.

VAAY is owned by Berlin-based Sanity Group, which develops cosmetic and pharmaceutical cannabinoid products.

Germany contemplates legalizing recreational cannabis Germany's...

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