By Adam Jackson Without much meaningful development concerning legalization efforts in 2022, many sobering themes likely will carry over into 2023. New and emerging adult-use markets in the Northeast region, as well as the Florida medical market, should show considerable growth next year. Factoring in the maturing medical market, Missouri could very well reach $730 million in total legal sales. Likely Winners Many in the industry remain bullish on Florida, especially as it gears up for a well-funded adult-use ballot initiative push for 2024. Layoffs will persist, and continued price compression and competition from the illicit channels will drive brand share consolidation in mature markets.
There are reasons for hope, though. New and emerging adult-use markets in the Northeast region, as well as the Florida medical market, should show considerable growth next year.
By Adam Jackson
Without much meaningful development concerning legalization efforts in 2022, many sobering themes likely will carry over into 2023.
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