And it doesn’t appear that the cannabis world, and the potential for THC beverages, is slowing down. Cannabis beverages have offered their own array of benefits, including a faster metabolization process than many ingestible, food edibles, meaning that the cannabis effects typically hit the user much quicker. New Frontier’s Reiman shared a similar sentiment, adding that, should cannabis see federal regulation, the Food and Drug Administration would study and regulate THC beverages. Keef Brands, for one, first culminated back in 2010 thanks to Boulder, Colorado’s Erik Knutson and friends. This isn’t to say that cannabis drinks are at all new.
Just this year, outside players and big names like Jones Soda Company and Pabst Blue Ribbon have entered the cannabis game with their own lines of infused beverages. Cannabis beverages have offered their own array of benefits, including a faster metabolization process than many ingestible, food edibles, meaning that the cannabis effects typically hit the user much quicker.
There are already plenty of 10mg, single-serving options in the THC beverage world. However, companies like Rob Dyrdek and Diplo’s Leisuretown...
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