Former French Laundry Farm Chief Joins Pot Industry

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Summary

In the world of investment bankers and supply chain specialists making the dive into the cannabis industry, former French Laundry farm chief Aaron Keefer is something different. The farm has dedicated a piece of its 40 acres to growing cannabis alongside its produce and livestock operations, which Keefer will now also lead. In addition to receiving Michelin’s highest rating every year since 1997, French Laundry has also ranked the second-best restaurant on the planet by Le Liste. The outdoor plot will occupy the old footprint of three large chicken barns. “Done right, cannabis cultivation is a true connoisseurship not seen in many businesses other than wine, whisky, mescal and cigars. If it tastes better, it is better, and it’s better for us,” Keefer says.

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In the world of investment bankers and supply chain specialists making the dive into the cannabis industry, former French Laundry farm chief Aaron Keefer is something different.

On Feb. 11, news broke that Keefer would be bringing his pedigree from the 3-Michelin star restaurant to his new job as vice president of cultivation and operations at Sonoma Hills Farm. The farm has dedicated a piece of its 40 acres to growing cannabis alongside its produce and livestock operations, which Keefer will now also lead.

For the last decade, Keefer worked as the lead culinary gardener for the Thomas...

Read the full article @ Cannabis Now